Some achievements I care about because no one else does.

2005
Started as a Flash Designer back when that was the thing. RIP.

2008
Badly designed the first boxing mobile game back when only 200 apps where available on the app store.

2010
Started directing music videos and commercials. First for fun then for work.

2012
Created fake VIP passes giving my friends and I All Access to a Formula 1 Grand Prix. Seating front row eating sushi next to Rihanna, George Lucas and Hugh Jackman was enjoyable.

2013
Blew up a car while live streaming it to the world. Because why not?

2013
Participated to a reality show about a dozen of creatives trying to crack a marketing campaign.

2014
Bought a 4x4 and drove around Australia for 7 months.

2014
Designed a video projection mapping experience for the World Boxing Championship in Las Vegas. A side project.

2015
Wrote TedX’s opening film, screened at the Sydney Opera House. A side project.

2016
Created Emoji billiard balls for fun. The idea broke the internet within 24H and was stolen/copied for mass production within 72H. China speed.

2017
Created a toy brand to educate children on plastic pollution. A passion project. Parents and schools from all around the world still order some. Sometimes.

2017
Hired by Google as their first Head of Creative in North Asia to build the in-house creative team. Shortly after joining, I started to have AI as imaginary friends. Miss them tho.

2018
Was invited to showcase a short film at Sundance and SxSw.

2019
A friend I haven’t seen for 15 years published her first novel. I discovered that one of the protagonists in it was me.

2019
Delivered back to back keynotes with up to 1500 attendees. A big deal for an introvert. If only they knew that even my 3 and 5 year old kids don’t listen to me.

2020
Among the first to work from home and to attend Zoom meetings with no pants on. I was living in China when the pandemic started.

2021
After joining Prime Video, I started to watch movies before they release with my name as a watermark on them! Like on the DiVX I used to download on eDonkey except it is 100% legal this time.

2022
Prime Video is awarded Marketer of the year in France and Spain.

2022
Created Prime Video’s first Christmas advert about a Hyena that can’t laugh. Named Best TV advert in the UK by Campaign Live, made the Top 5 Christmas advert on Adweek, earned recognition in all major festivals.

2023
Released the solo project ‘Yellow Swan’: an EP influenced by New Wave.

Let’s see how life surprises me next.