HELLO.
I’M AN EXECUTIVE CREATIVE DIRECTOR BASED IN LONDON. BEFORE YOU ASK HOW TO SAY MY NAME, IT PRONOUNCES [SWAN], LIKE THE BIRD THAT CAN’T FLY. I’M SURE YOU’LL ASK AGAIN.

AN UNLIKELY FRIENDSHIP

The story of Carl and Hattie in Prime Video’s first Christmas campaign.

Prime Video - TV & Cinema

LOUVRE FLASHBACK TOUR

Adding an intruder to master paintings
at the Louvre.

Prime Video - Outdoor & Digital

NETFLIX INFILTRATION

Inviting everyone to spy on Netflix to unlock Amazon Prime Video.

Prime Video - Integrated

TOXIC RECORDS

Vinyl records made of pollution particles.

Alibaba Music - Product & Social

POGBA - BORN READY

De-aging Paul Pogba to launch his docuseries.

Prime Video - Trailer

DON’T RAGE QUIT

HP found the cure to Rage Quitting.

HP - Film

245KM EXHIBITION

The most embarrassing open air exhibition for Orelsan, the #1 french rapper.

Prime Video - Outdoor

POLLUTOYS

A toy brand to educate our children on plastic pollution.

Sea Shepherd - Toys

TOTEMS OPENING TITLE

Creating the opening titles for the series Totems and inviting the Red Army Choir to sing on it.

Prime Video - Opening Title & Music

SENSITIVE CONTENT BILLBOARDS

Promoting a violent movie by not showing it.
[Sensitive Content. This content can cause trauma.]

Prime Video - OOH

A drug cartel taking over Waze to guide millions of drivers on a Go Fast.

Prime Video - Mobile

OVERWAZE

WATCH DOGS LIVE

Hack an ATM, steal a cargo, take control of a TV show or blow up a car. For real.

Ubisoft - Mobile & Outdoor

YOUTUBE
TELL YOUR STORIES TO THE WORLD

A 3 min short film encouraging emerging Asian brands to tell their stories to the world.

Google - Film

I LOVE AMERICA

Adding a touch of America to Paris to promote I love America.

Prime Video - Guerrilla

A flashlight, a hand sanitiser, a dress made of curtains? Do better this Christmas.

Lilysilk - Film

DO BETTER THIS CHRISTMAS

NIKE MERCURIAL SPEED ROOM

Put football fans to the test in the Mercurial Speed Room.

Nike - Tech & Outdoor

CHAMPIONS LEAGUE DELIVERED

That magic moment when football knocks at your door.

Prime Video - Film

LIGUE 1 DELIVERED

Commenting on everything? Just a normal day for Thierry Henry.

Prime Video - Film

GODS OF FOOTBALL

Believe in the gods of football.

Prime Video - Film

HELLO ROLAND GARROS

A sequel of the music video ‘Hello’ to introduce the night matches. Still Martin Solveig. Still absurd.

Roland Garros - Music Video & Social

MONEY MINDED MONDAY

A series of simple tips helping Australians manage their finance one step at the time.

ANZ Bank - Social Content

POOLMOJI ;)

If you wonder what it’s like to be a billiard ball…

Personal - Design & GIFs

SAY HELLO
phamxuan32@gmail.com